Clarafold
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Agentic GTM for Tech B2B & Vertical SaaS

Go-to-market systems built for how B2B growth works now.

Clarafold is an AI-enabled B2B GTM company. We diagnose where your pipeline is stuck, then design, build and run the agentic workflows that fix it, across strategy, content, outbound, ABM and RevOps, connected as one system.

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Strategy / Execution / Systems

Built for ambitious B2B growth teams.

Services

GTM services built around the revenue problem.

Choose the part of your GTM system that needs work — or let us connect the whole system.

01
LinkedIn Content Build an executive-led content engine that creates authority, relevance and demand.
  • Founder-led content
  • Executive thought leadership
  • LinkedIn strategy
  • Content research
  • Content production
  • Design
  • Distribution
  • Content analytics
SubscriptionLearn more 02
Automated Outbound Build targeted outbound systems that identify the right accounts, reach the right people and create qualified conversations.
  • ICP research
  • TAM sourcing
  • Lead enrichment
  • Account research
  • Email outbound
  • LinkedIn outreach
  • Personalization
  • Sequencing
  • Campaign operations
  • CRM routing
SubscriptionLearn more 03
RevOps Build the systems, workflows and infrastructure that keep marketing, sales and data connected.
  • CRM architecture
  • HubSpot / Salesforce systems
  • Data enrichment
  • Lead routing
  • Lifecycle design
  • Reporting
  • GTM automation
  • AI workflows
  • Process optimization
  • Revenue intelligence
Sprint / Project / OngoingLearn more 04
ABM Programs Turn your highest-value accounts into coordinated sales and marketing programs.
  • ICP refinement
  • Account tiering
  • TAM prioritization
  • Buying committee mapping
  • Account intelligence
  • Personalized messaging
  • Multi-channel campaigns
  • Sales alignment
  • Account activation
  • Measurement
Sprint / ProgramLearn more 05
GTM Strategy Define where to play, who to target, what to say and how to build the system around it.
  • Market segmentation
  • ICP
  • Positioning
  • Messaging
  • GTM architecture
  • Demand strategy
  • Campaign strategy
  • Sales alignment
  • Channel strategy
  • Measurement framework
Strategy SprintLearn more

The System

Different functions. One GTM system.

Each part strengthens the others. Run them separately and you get activity; connect them and you get compounding.

01Market
02ICP
03Content
04Outbound
05ABM
06RevOps
07Sales
08Pipeline
09Learning
  • LinkedIn Content creates market presence.
  • Outbound creates targeted conversations.
  • ABM coordinates high-value accounts.
  • RevOps connects data and process.
  • GTM Strategy decides how everything fits together.

Clarafold doesn't just run GTM activities. We connect them.

The Problem

Your GTM stack probably has enough tools.

The problem is usually the system around them.

Time

Your team is spending too much time executing repetitive GTM work.

Know-how

You have tools, but not always the workflows and processes to use them effectively.

Fragmentation

Content, outbound, sales and data are operating in separate systems.

What you need is not another tool. You need a system that connects the tools, people and decisions.

That system is increasingly agentic. Clarafold builds AI agents and workflows that take on the repetitive GTM work (research, enrichment, scoring, first drafts) while people keep the judgment calls. And we give the playbooks away: every Clarafold workflow is also an agent skill your own AI (Claude, ChatGPT Codex, Cursor and others) can install and run.

AI + Human Judgment

AI makes GTM faster. Systems make it useful.

AI genuinely helps with the parts of GTM that are repeatable:

  • Research
  • Enrichment
  • Content
  • Personalization
  • Analysis
  • Automation
  • Data processing

What it cannot do is decide. AI without strategy creates faster noise.

01AI
02Human judgment
03Market data
04GTM systems
05Faster execution

Clarafold Intelligence

Workflows that do the work.

Reusable GTM workflows built from the systems we actually use with clients.

ABM / RevOps01

ICP Research Workflow

Researches a target segment, identifies decision-makers and structures account intelligence into a reusable profile.

Intermediate2–4 hours per segment
View workflow
Outbound02

Outbound Personalization Workflow

Researches an account, identifies relevant signals and creates structured personalization inputs a sequence can actually use.

Intermediate5–10 minutes per account
View workflow
Content03

LinkedIn Content Research Workflow

Turns market signals, customer problems and industry developments into structured content research inputs.

Beginner2–3 hours per cycle
View workflow

Browse the workflow library

Why Clarafold

Built to operate, not just advise.

01

Strategy + execution

We don't stop at the recommendation. We build and operate the system.

02

AI + human judgment

We use AI to increase speed without outsourcing strategic judgment.

03

Connected GTM

Content, outbound, ABM and RevOps should reinforce each other.

04

Continuous learning

Every campaign produces information that improves the next one.

Process

How we work.

Four stages that close into a loop. The fifth outcome is what the loop produces.

01

Diagnose

Understand the market, ICP, GTM problem and existing system.

MarketICPSystem
02

Design

Design the cluster of workflows your GTM actually needs, and the operating model around them.

StrategyWorkflowsModel
03

Build & run

Build the agents and automations on your stack, then run content, outbound and ABM through them.

AgentsAutomationCampaigns
04

Optimize

Measure signals, learn and improve.

SignalsPipelineLearning

Optimize returns to Diagnose — and the system compounds.

Proof Over Promises

Built for measurable GTM outcomes.

All case studies

Real systems and real numbers from a real B2B market, with the client's name withheld until it approves publication. This is work led by our founder before Clarafold was founded.

Insights

Practical intelligence for modern GTM.

All insights

ABM ·

Map the Buying Committee Before You Run ABM

B2B deals are decided by a group. How to map the roles behind one account, what each needs to hear, and how to sequence outreach across them.

Read the article

Who We Serve

Built for complex B2B.

Companies with something worth scaling, a considered sale, and a buying committee rather than a checkout button.

B2B SaaS
AI
Cybersecurity
Enterprise Technology
Fintech Infrastructure
Industrial Technology
B2B Services

FAQ

About Clarafold.

What is Clarafold?

Clarafold is an AI-enabled B2B go-to-market (GTM) company. It diagnoses where a company's go-to-market is stuck, then designs, builds and operates the agentic workflows and connected systems that fix it, across five services: LinkedIn content, automated outbound, RevOps, ABM programs and GTM strategy. It publishes its GTM workflows free, including as installable agent skills that let a team's own AI run them.

What is a GTM system?

A go-to-market (GTM) system is the connected set of strategy, data, workflows, channels and reporting a company uses to create and convert demand. In a GTM system, content, outbound, ABM and RevOps share one ideal customer profile, one message and one data model, so each channel's results improve the others.

Who does Clarafold work with?

B2B companies with a considered sale and a buying committee rather than a checkout button — including B2B SaaS, AI, cybersecurity, enterprise technology, fintech infrastructure, industrial technology and B2B services firms.

How does Clarafold use AI?

AI handles the repeatable parts of GTM: research, enrichment, first drafts, personalization inputs, analysis and data processing. Decisions about which accounts to target, what to say and what to prioritise stay with people. AI without strategy creates faster noise.

How does an engagement with Clarafold start?

With a 30-minute diagnostic call that maps where the GTM system is breaking. There is no proposal on the first call, and you get the diagnosis whether or not you work with Clarafold.

Start With A Diagnosis

Find out where your GTM is stuck.

A 30-minute diagnosis. We look at your market, pipeline and current stack, tell you where growth is leaking and what we would build first. No proposal on the first call.

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